Every season from 1995-1999, the full line of Toyota vehicles were featured on CD-ROM in an interactive and engaging way,
far beyond anything that could be achieved in a printed brochure format. Though I worked closely with the ACD for brochures
(for creative consistency and economy of efforts when shooting the digital assets), the interactive concepts and production eventually
grew well beyond that of the brochures: QuickTime VR walkarounds, interior "PhotoBubble" views, navigable video, even a direct dial-up
to Toyota.com. (Saatchi arranged a deal with internetMCI and Netscape, and packaged their software on the disk.)

In 1999, the CD-ROM was discontinued; because the same content was largely available online, the effort seemed redundant.
By 2000, Toyota's brochures were cut to single sheets, and the resources Saatchi had put into product information and direct
marketing were increasingly channeled into the Web site. View interface designs from the '97 CD-ROM. >>>